My point of view is that the iPod and iPhone not only brought new devices, but also changed our relationship with technology and interaction. Before their emergence, devices like blackberry mainly focused on work tasks, such as emails and phone calls. The iPod has made technology and interaction more personalized, turning music into something that can be carried around. The iPhone, on the other hand, integrates communication, entertainment and Internet access all into a fashionable device, making technology a constant companion in daily life.
I think this transformation has also changed the way designers think about interaction. They no longer only focus on efficiency, but also consider the feel, emotion and simplicity. The physical keyboard of blackberry aims at typing speed, but the touchscreen of iPhone introduces gestures such as swiping and zooming, making the interaction more intuitive and interesting. I think interaction design starts from here to be more human-centered. The goal is not just tools, but the overall experience.
The movie “blackberry” shows us how fast users’ expectations change. I think blackberry’s arrogance has led to an underestimation of people’s desire for a full-feature, touch experience, rather than just a business device. For today’s designers, the lessons of the iPod and iPhone era are clear: People not only want useful technological products, but also those experiences that can naturally integrate into life and bring a sense of pleasure. In conclusion, I think this is also the significance of interaction design, constantly changing and constantly innovating.